Focus keyword is used in SEO tools like Yoast SEO WordPress Plugin and helps the author in adjusting/creating content around it. This is not used in the ranking algorithms. Meta keywords were used prior to 2009 as one of the parameter for search engine ranking. Later in 2010, Google discontinued taking this into consideration because […]
Keyword density plays an important role in SEO. Sometimes it becomes difficult to use the keyword in the headings but there is a workaround. This is applicable in some situations. For example: if you are working on a content piece which revolves around sales motivation and you are using the keyword ‘sales motivation’, then here […]
1. Google Keyword Planner 2. Google Related Search Results 3. Google Trends 4. Google Keyword Suggestions
This is a great interesting and hard-core read for SEM experts. Liked it. The tale behind the tail: Predicting tail performance more accurately while controlling the risk-reward trade-of Read it here.
You might want to disallow Google to index some of your pages from the search engine, here is something how to do that. For full guide, click here. Make a text file with name “robots.txt” Now, use the parameters as per the requirement such as ‘user-agent’, ‘disallow’ etc. ‘user-agent’ is the name of the search […]
I used to track the rank of my posts/pages I SEOed (search engine optimized) by going to Google (Google.com or Google.in or etc depending upon the location focussed), entering the keyword and counting the rank. But is it a good practice? Yes, this manual practice is good if you want to tracks several ranks. But […]
It’s important to track SEO so that we can see how it is going. Good results gives confidence to move on and bad results gives us a chance to improve over. Both makes sense. Let’s see how I tracked SEO over time for WordPress posts. This template can also be applied to pages as well. […]